Fundraiser Toolkit

Fill the Fridge Logo

Thank you for supporting Gleaners' Fill the Fridge campaign. We've assembled many of the tools you'll need to help promote your fundraising page.

Tips for Fundraising  |  Suggested Emails  |  Social Media Images  |  Videos

Reaching your goal is easy. 

You can raise as much money as you like, although we recommend that you start with $100. To reach $100...

5 Family members donate $10

 = $50

5 Friends donate $5

= $25

5 Coworkers donate $5

= $25

   

Total

= $100

Tips for Fundraising

  1. Make it personal. Share your story – why are you raising funds for Gleaners? Maybe you’ve volunteered, faced hunger yourself or just love kids. Whatever your reason, sharing your story makes the fundraising personal.
  2. Share your page on your social media accounts. Look for ideas –images and videos -- in the social media section below.
  3. Update friends and family with your progress via email or social media. Suggested emails are below. Feel free to personalize them and make them your own.
  4. Donate to yourself first. Making a small donation to yourself encourages others to donate as well.
  5. Recognize your donors. Thank them for their donation. A suggested thank you email is below.
  6. Update everyone at the end of your campaign. Let them know how much you raised. And thank them again.

Suggested Email Copy

The email copy below can help get you started. It's always a good idea to tell your story - and let your supporters know why you chose to raise funds. The more you can personalize the emails, the more your friends and family will want to help.

Email #1:

Hello Friends,

This summer I’ll be helping Gleaners Community Food Bank Fill a Fridge for a local child.

Gleaners is a fantastic organization that helps feed hungry children all year long. The summer is a particularly challenging time for the nearly 300,000 children who rely on free or reduced-fee meals that their schools normally supply.

When school lets out, many of these children face an empty fridge at home. I’ve committed to help by raising funds to help Gleaners fill a child’s fridge.

You can help by making a contribution on my fundraising page at:

[INSERT LINK TO YOUR PAGE HERE]

Citizens Bank and other generous donors are matching all donations dollar-for-dollar so a donation of even $10 helps provide not 30 but 60 meals for hungry kids!

Thank you for your support!


 

Email #2:

Hello Friends,

I’m a week into my fundraising to Fill a Fridge for a hungry child this summer.

Even though the economy appears to be improving, food insecurity continues to grow in 4 out of the 5 counties that Gleaners serves. That means many children will face an empty fridge this summer -- children who live right in our community.

You can help by making a contribution on my fundraising page at:

[INSERT LINK TO YOUR PAGE HERE]

All donations will be matched by Citizens Bank and other generous donors. Just $10 can help by providing 60 meals for hungry kids. That’s enough food to last 20 days!

Thank you for your support! Together we can make this a Hunger Free Summer for children.


 

Email #3:

Hello Friends,

Will you help me give local kids a happy, not hungry, summer?

I’m halfway to my goal to Fill a Fridge for a hungry child this summer.

Please help me get the rest of the way there by making a contribution on my fundraising page at:

[INSERT LINK TO YOUR PAGE HERE]

Just $10 will help provide 60 meals for a hungry child thanks to Citizens Bank and other generous sponsors who are matching all gifts made today.

Thank you for your support! Together we can make this a Hunger Free Summer for children.

 


 

Email #4:

Hello Friends,

Thanks to the support of my friends and family, I’m close to my goal to Fill a Fridge for a hungry child this summer.

Did you know that only 12% of the healthy food needed to serve our communities is donated, leaving Gleaners to purchase the rest? With Gleaners’ buying power, we can help fill a fridge for a child for the entire summer for only $100!

There’s still time for you to make the difference for a child this summer. Please make a contribution on my fundraising page at:

[INSERT LINK TO YOUR PAGE HERE]

Thank you for your support! Together we can make this a Hunger Free Summer for children.


 

Email #5:

Hello Friends,

There’s still time for you to help Fill a Fridge for a hungry child this summer.

Nearly 300,000 children throughout southeast Michigan rely on free or reduced-fee meals that their schools supply. When school lets out, many of these children face an empty fridge at home.

All donations made today will be matched by Citizens Bank and other generous donors, providing DOUBLE the meals for kids.

Please make a contribution on my fundraising page at:

[INSERT LINK TO YOUR PAGE HERE]

Thank you for your support! Together we can make this a Hunger Free Summer for children.


 

Thank you email:

Hello Friends,

I couldn't have done it without you! Thanks to your support, I [MET/SURPASSED] my goal to Fill a Fridge for a hungry child this summer.

Because of the generosity of donors like you, I raised $[INSERT DOLLAR AMOUNT HERE]. And thanks to the support of Citizens Bank and other generous sponsors, that will be matched and provide twice as many meals for kids!

Your gift will allow Gleaners to reach kids with nourishing food that they need to grow, play, and achieve this summer.

Thank you again for your generous gift and for caring about the kids in our community.

Because of you, a child will eat today.

Social Media Posts

You can share these images on your social media accounts. There's informational images for each week of the campaign. As you reach milestones, you can share those as well. Remember to use the hashtags #fillthefridge #hungerfreesummer #happynothungry in your posts and don't forget to link to your donation page.

 

Facebook Cover Photo

FacebookCoverPhot.jpg

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Social Media Images to Share

GirlwFridgeSM.jpg

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300_000_Kids.jpg

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 1_in_4_Children.jpg

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4_Million.jpg

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4_in_5_Counties.jpg

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BoySmilingwLogo.jpg

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GirlwFoodwLogo.jpg

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BoywFoodwLogo.jpg

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GirlSmilingwLogo.jpg

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50__Badge_Blue.jpg

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Badge_Red.jpg

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Badge_Purple__100.jpg

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Badge_Orange__500.jpg

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Badge_Green__1000.jpg

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Videos

1 Minute Video:

 

12 Second Video:

 

30 Second Video:

Reactions
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